POP up side down

As a prototypical modular system for temporary retail space, POP represents a venue for social interaction through light. In its utilization of LED lights, the design both exhibits a multitude of goods and acts a spectacle that attracts people to interact with the installation. Highly adaptable and modular, the design can be positioned anywhere in order to activate unconventional spaces in order to heighten our understanding of the potential of retail within a variety of cultures.

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